How to Score an Interview on Awesome Podcasts

By Ronald Smith

Cool fact: podcasts are totally hot right now! They’re a super trendy way to connect with your peeps and spread your message in an exciting way. Picture this: you’re a special guest on a popular podcast, talking about your area of expertise, and bam – you’ve got a whole new group of fans and followers! The bigger the podcast, the more people will hear your awesomeness – and that means better results for you.

So, how exactly do you get invited to be a star guest on those major podcasts?

The Magical World of Podcasts

Did you know that over 120 million people in the United States regularly listen to podcasts? And that number is only getting bigger! When you create an episode for a podcast, you have the potential to reach thousands of listeners, and even make new professional connections along the way. Plus, podcasts often give you the opportunity to share your story, introduce your business, and talk about your future goals in a relaxed and unhurried format.

Whether you want to convince people or simply boost your brand’s visibility, podcasts are definitely one of the best channels for entrepreneurs and marketers like you to explore.

How to Score an Interview on Awesome Podcasts

How to Score an Interview on Popular Podcasts

Getting interviewed on popular podcasts is now easier than ever with services like Podcast Virtuoso. By subscribing to this dedicated platform, you’ll have access to a network of over 750,000 podcasts, opening up multiple interview opportunities for you every month. It simplifies the process of finding podcasts on your own and ensures that you get a chance to be featured, although there is a subscription fee involved. Don’t worry, though – it’s usually more affordable than traditional advertising and offers greater exposure, making it a worthwhile investment for most business owners.

  • Find your niche. When podcasters look for guests, they want people who bring something special to the table. That’s why it’s important to focus on an area of expertise that sets you apart. What do you have a passion for? What makes you unique in your field?
  • Get social. One way to make yourself more appealing to podcasters is to build up your own social media following and create your own content. Podcasters love guests who have a strong following because it means they can reach a wider audience. Plus, it’s a chance for both of you to cross-promote and gain exposure. Of course, building up your social media presence takes time and effort, but it can be worth it in the long run.
  • Why not start your very own podcast? If you’re ready to take your podcasting journey to the next level, starting your own show is a great idea. When you create your own podcast, you not only become a part of the podcasting community, but you also have the opportunity to gain valuable interview skills and make new connections with fellow podcasters. When you invite guests onto your show, they may even invite you onto theirs, creating a cycle of collaboration and friendship.
  • Start with giving. Social psychology teaches us about the social norm of reciprocity, which means that people are more likely to give back when they receive something. So, if you do something nice for someone, they will likely want to do something nice for you in return. It’s just how our brains work! You can use this to your advantage by being the first one to give – send gifts, do favors, and even give compliments to podcast hosts. This is not about manipulating others, but rather about building stronger relationships with people who might be able to help you in the future. If you plant enough seeds of kindness, eventually, several podcast hosts will be willing to invite you on their show.
  • So, here’s the deal: to reach your goals, you have a few options. You can try out different strategies, mix and match them, and see what works best for you. Or, if you want to keep things simple, you can just subscribe to a service that helps you find new interview opportunities. Either way, the key is to be smart about which podcasts you target. Look for ones whose audiences are likely to be interested in what you have to say. Trust me, with some practice, you’ll get better at being interviewed, make connections with more podcasters, and expand your influence. It’s all about growing your circle!