18 December 2023

How to Make Money from Email Newsletters

By Ronald Smith

Today, I want to talk to you about something exciting – making money from email newsletters. Yes, it’s possible! I can’t wait to show you five awesome ways to monetize your newsletters and turn them into a fun money-making opportunity. Let’s dive right in!


Affiliate Marketing:

One way to make money from your email newsletters is through affiliate marketing. You can partner with companies and promote their products or services to your subscribers. When someone clicks on your affiliate link and makes a purchase, you earn a commission. It’s like getting rewarded for recommending things you love!


Another cool way to monetize your newsletters is by including sponsored content. Companies can pay you to feature their products or write about their services in your newsletters. Just make sure to disclose that it’s sponsored content, so your subscribers know.


Product Recommendations:

If you have a product or service that you truly believe in, why not share it with your subscribers? You can recommend it in your newsletters and provide a link for them to learn more or make a purchase. By doing this, you not only help your subscribers but also have the opportunity to earn some money.


Premium Content:

Consider creating premium content that is exclusive to your newsletter subscribers. It could be an e-book, a course, or even access to a private community. By offering something valuable and unique, you can charge a subscription fee or a one-time payment to access this premium content.


Sell Advertising Space:

Lastly, you can sell advertising space in your newsletters. Companies are willing to pay to have their ads displayed to your engaged audience. Just be sure to keep the ads relevant to your content and interesting for your subscribers.

So, there you have it – five fantastic ways to monetize your email newsletters. Remember, it’s important to provide value to your subscribers while exploring these money-making opportunities. Have fun experimenting with different strategies and find what works best for you. Happy newsletter monetizing!

How to Make Money from Email Newsletters

Email marketing may not be as flashy as social media or content marketing, but I’ll let you in on a little secret – it’s one of the best ways to reach your customers.

Believe it or not, digital marketers have actually said that email is the most effective channel for keeping customers coming back for more. That’s right, email!

And here’s the really cool part – email is not just great for keeping in touch with your customers, it’s also an awesome way to get your brand out there, find new customers, and turn those prospects into paying customers. Pretty neat, huh?

And get this – by 2016, there will be about 4.3 billion email accounts. That’s a whole lot of people you could be connecting with! So, whether you’re a marketer, a business owner, or a blogger, you definitely need to pay attention to email.

But what if you’re not selling a product or service? Can you still make money from your email newsletter? Absolutely! That would be a sweet bonus for all your hard work.

And guess what? I’ve got 5 easy ways for you to do just that. It’s simpler than you think.

1. Reach Your Target Audience with Launchbit

In 2011, my childhood friends Elizabeth Yin and Jennifer Chin created Launchbit to revolutionize email advertising.

Instead of sending out generic emails to everyone, Launchbit personalizes each email for specific audiences. It’s similar to how Google AdWords works. You design your ad, choose your target audience, and set your desired cost-per-click (CPC) budget.

With Launchbit, not only can you attract qualified leads at an affordable price, but you can also track the performance of your campaigns using the provided statistics. Additionally, Launchbit seamlessly integrates with Mailchimp to simplify your workflow.

Although BuySellAds acquired this 500 Startups company in 2014, their business operations have remained unchanged.

2. Collaborate with Affiliates through VigLink

Did you know that marketers are projected to spend nearly $4.5 billion on affiliate marketing? That’s a lot of money! So, it only makes sense to partner with a company like VigLink, right?

VigLink, founded in 2009 by Oliver Roup, is like word-of-mouth marketing, but on a much larger, digital scale. Here’s how it works: VigLink finds mentions of products in an influencer’s content, connects them with the brands, and gives you the opportunity to earn money through affiliate links in emails.

Let me break it down for you. When someone clicks on a hyperlink in your newsletter and makes a purchase, you get a commission. It’s that simple! With over 40,000 brands and merchants in their network, VigLink is a great way to make some extra cash.

3. Get Your Customers Interested Again

Hey, did you know that only 2 percent of people who visit a website actually end up making a purchase? It’s kind of crazy when you think about it, right?

So what happens to the other 98 percent of people? Well, they’re basically lost in the online abyss. But don’t worry, because there’s a clever marketing tactic called re-targeting that can help bring them back.

If you’ve never heard of re-targeting before, it’s basically when a product or website that you’ve looked at follows you around online. You’ve probably experienced this yourself when you’ve searched for something on Amazon, like a polo shirt, and then suddenly you start seeing that exact polo shirt everywhere you go on the internet.

Instead of just letting those potential customers slip away, you can use a service like AdRoll or Meteora (which, by the way, is a newer player that started in 2014) to bring them back to your website. It’s like giving them a friendly nudge to let them know that you’re still there, ready and waiting.

4. Earn Money with Subscriptions

If you’re an expert in your field (and I believe you are!), it’s only fair that you charge for your valuable knowledge.

Believe it or not, many service-oriented companies share free content like e-books to showcase their expertise. It may sound a bit fancy, but that’s how the big shots make a good living.

So here’s the scoop: you offer your subscribers something valuable, like guides, tutorials, or video classes. You might give them a glimpse of this awesome content and then offer the rest as a premium subscription for a monthly or yearly fee.

So, here’s the deal. If you know a lot about fantasy football and want to share your expertise with others, I’ve got an idea for you. You could send your subscribers a list of your top 10 player rankings. And here’s the cool part – you’ll also give them all the juicy details on why these players are worth picking for their teams. But wait, there’s a catch! To get the full and exclusive list, your potential customer will have to buy a subscription to your paid newsletter. It’s like unlocking secret insider information!

Sell Your Ad Space

Now, let’s talk about another way to make some dough. If you have a lot of people following your newsletter, you can actually sell some valuable ad space. Picture this – you can place an ad right at the top of your email, right above the part where all the good stuff is. It’s prime advertising real estate! Oh, and here’s another idea – you can even have a sponsored ad right below the title of your newsletter. Just like Quartz’s Daily Brief does it. Now, I gotta be honest, banner ads may not bring in a ton of money, and some subscribers might just ignore them. But hey, advertising has been around forever, and it’s a proven way to make a little extra cash.

Ever wondered how you can make some moolah from your email newsletters? Well, let me show you the ropes!