19 February 2024

Keep Your Customers’ Data Safe for Their Protection

By Ronald Smith

Today, I want to talk about something super important: How we can make sure your personal information stays safe while you’re using our services. It’s crucial to me that you feel secure and protected when entrusting us with your data.

So, let’s get straight to it. I will explain a few things you can do to keep your data safe and how we work hard to protect it as well.

Creating Strong Passwords

First things first, creating a strong password is key! You want to make it tough for anyone to guess or crack your password. Remember, you don’t want to use anything obvious or easy like 1234 or your birth date. Instead, try combining uppercase and lowercase letters, numbers, and symbols for a password that’s harder to crack.

Secure Online Connections

When using our services, it’s important to make sure you’re connected to a secure network. A secure network means your data is protected while it travels between your device and our servers. Look for the padlock icon in your browser’s address bar to ensure you’re on a secure connection.

Being Wary of Phishing Attempts

Another thing to watch out for is phishing attempts. These sneaky scammers try to trick you into giving away your personal information. They may send you bogus emails or set up fake websites that look like the real deal. Always double-check the email sender or website URL to make sure they’re legitimate before providing any sensitive information.

Our Commitment to Data Protection

Now, let me lay out how we work hard to protect your data. We use top-notch security measures to keep your information safe. Our servers are constantly monitored and updated to ensure they have the latest security patches. We also encrypt your data when it’s transmitted, making it nearly impossible for anyone to intercept and read.

Moreover, we never share your information with third parties unless you explicitly give us permission. We value your privacy and want to assure you that your data is in safe hands.

Remember, your data security is a top priority for us. By following these tips and trusting us, we can create a safe and secure environment for you to enjoy our services. Thank you for putting your trust in us, and we promise to continue working hard to keep your data safe!

Keep Your Customers' Data Safe for Their Protection

Data breaches happen a lot in today’s business world. Bad guys on the internet are getting smarter all the time, and many businesses aren’t keeping up with their security. But you don’t have to just sit around and hope for the best. If you make a plan and take action, you can keep your customers’ information safe.

Keeping Data Safe is Our Job

In a world where everyone tries to avoid blame and not take responsibility for their actions, it’s nice to see a company like Savant stepping up and admitting when there’s a problem. This has always been a big issue between businesses, customers, and the people who make sure everyone plays fair.

Savant is a leader in financial planning, and they want their customers to know where they stand. They say:

I just wanted to talk to you about something really important. You see, at Savant, we understand that you’ve given us your personal information and we want you to know that we take that responsibility seriously. So, we make sure to regularly review and update our privacy and security policies to keep up with the ever-changing world of data security.

Now, I know that the Federal Trade Commission (FTC) has certain rules in place to prevent companies from sharing your information with other organizations or individuals. But, let me tell you, there can be some gray areas when it comes to customer information stored in systems, spreadsheets, and programs. It’s a bit tricky, you know?

For instance, consider what happens if someone steals information in a ransomware or phishing attack. While there’s a lot of talk in regulatory circles about what companies are required to do, it’s clear that organizations have a moral duty to protect the information their customers have shared in confidence.

Imagine this situation. Let’s say one of your close friends tells you that they’ve just won $450 million in the lottery. They’re not sure what to do yet, and they don’t want the media to spread their name and photo everywhere. So, they decide to keep a low profile for a few days and even hand you the winning ticket to hold onto. They’re worried that one of their roommates might find the ticket and put everything together.

Imagine this fictional scenario: I have a ticket, and it’s not enough for me to just keep it and not tell anyone. I have a moral duty to protect that ticket and its information. This means I should take proactive steps, like locking it away somewhere inaccessible. If someone found the ticket and ran to the media with it, I would have failed to fulfill my responsibility.

Now, let’s apply this idea to safeguarding customer information. It’s not sufficient to simply hold onto it and avoid intentionally sharing it with third parties. I also have a responsibility to protect it from cyber criminals and other people with harmful intentions.

Here are four ways you can safeguard customer data:

Just like Savant, it’s really important for you to regularly review and evaluate your privacy and security policies. This way, you can make sure they’re updated to handle changes in the ever-changing security world. Not sure where to begin? Don’t worry, I’ve got some suggestions that I think you’ll find helpful.

1. Use Your Own Server

When money is tight, many small businesses opt to use a shared server to store their files. And for the most part, that’s okay. But there’s one problem: it’s not very secure. When you share a server, people outside of your organization also have access to it, which creates new vulnerabilities.

However, if you invest in your own dedicated server, you can take a big step toward protecting your customers’ data. Sure, it’ll cost more, but it’ll significantly improve your overall data security.

2. Secure Your Data with Encryption

If you haven’t updated your encryption technology in a while – or if you’re not familiar with what encryption is – it’s time to step up your security game. Not prioritizing data encryption puts your business at a higher risk of having valuable information stolen or compromised by hackers.

The good news is that there are many affordable ways to encrypt your data. Stay informed about the latest trends and tools in encryption to ensure you’re always one step ahead.

3. Prepare for the Unexpected

Did you know that there’s a pretty high chance that a data breach could happen to your company? It’s true! In fact, back in 2016, it was reported that two-thirds of large businesses in the UK had experienced cyber attacks within a year. I’m willing to bet that the numbers are similar here in the US. And you know what’s even scarier? Smaller businesses, who are often seen as more vulnerable, are getting hit more and more.

Now, I’m not trying to scare you, but it’s important to be prepared. Just hoping that disaster never happens isn’t enough. You need a solid plan in place for when the worst-case scenario becomes a reality. One great way to start is by creating a concrete disaster plan. It’s like having a roadmap to guide you through rough terrain. And it’s not a bad idea to have a response team ready to go if disaster strikes.

When it comes to dealing with a cyber attack on your company, there are several key people and departments that should be involved, advises the FTC. Depending on the size and type of your company, this team may include experts in forensics, law, data security, IT, operations, HR, communications, investor relations, and management. Consider bringing in independent forensic investigators to assist you in identifying the source and extent of the breach. They will gather evidence from affected systems, analyze it, and provide you with a plan for fixing the problem.

4. Strengthen Your Password Policies

If your business doesn’t have a formal password policy, you’re putting your company’s private data at risk. Most hacking incidents occur when someone steals or guesses a company’s login information for a specific system or program, allowing them to access sensitive data. Each employee with an account is a potential entry point for hackers.

One of the first steps you can take is to enforce the use of complex passwords. Simple passwords like password or 1234 are not sufficient. You should require employees to include a combination of characters, numbers, symbols, and both uppercase and lowercase letters. For particularly important accounts, it’s also a good idea to implement two-factor authentication for added security.

When it comes to passwords, we often think that making them complex is the best way to stay safe. But according to IT professional Sam Narisi, that might not be the most effective strategy to prevent hackers from attacking our accounts, I explained. Some experts argue that it’s actually more important to have a policy in place that locks an account after too many failed login attempts.

So, what’s the best approach? Well, ideally, we should combine both strategies. By creating a password policy that combines complexity and account locking, we can make it incredibly difficult for hackers to access our customers’ information.

Protecting Data: A Smart Investment

Data security isn’t just a trendy buzzword. Ignoring its importance can leave us vulnerable with a target on our backs. As business owners, we have not only a moral responsibility but also a legal obligation to safeguard our customers’ data. That means we need to be proactive and take preventative measures to ensure data breaches don’t happen in the first place.