1 November 2023

In the Spotlight: The Brazi Shop – Special Spa Treatments for Women in the Bronx

By Ronald Smith

Today, I want to share with you something pretty amazing happening right here in the Bronx. It’s all about a fantastic place called The Brazi Shop that offers unique spa services just for women like you and me.

Now, you might be wondering what exactly is so special about this place. Well, let me tell you. The Brazi Shop brings a whole new level of luxury and relaxation to the women of the Bronx. They’re experts in providing niche spa treatments that you won’t find anywhere else in the area.

Picture this: step into the welcoming atmosphere of The Brazi Shop and immediately feel at ease. It’s a beautiful space, carefully designed to help you unwind and forget about the stresses of everyday life. Trust me, you’ll feel pampered the moment you walk through their doors.

So, what kind of treatments can you expect at The Brazi Shop? Well, they specialize in a unique Brazilian technique called banho de lua. It’s a luxurious body treatment that combines exfoliation, detoxification, and moisturization. Sounds amazing, doesn’t it?

But that’s not all! The Brazi Shop also offers a range of other spa services, including soothing massages, revitalizing facials, and rejuvenating body scrubs. Whether you want to treat yourself to a relaxing day or prepare for a special occasion, they have you covered.

I know what you’re thinking – how can I book my spot at this incredible spa? It’s simple! Just give them a call or visit their website to make an appointment. They’ll make sure you receive the royal treatment you deserve.

Now, let’s talk about the incredible team at The Brazi Shop. They are passion-driven experts who genuinely care about your well-being. Their goal is to make you feel like the most beautiful and confident version of yourself. They’ll listen to your needs and customize the treatments to suit your preferences. Trust me, you’ll leave feeling like a whole new person!

For all the lovely ladies out there in the Bronx, The Brazi Shop is your go-to place for a luxurious spa experience. They bring niche services, a calming atmosphere, and a team of experts who truly care about making you feel incredible. So why wait? Treat yourself and book an appointment today. You deserve it!

In the Spotlight: The Brazi Shop - Special Spa Treatments for Women in the Bronx

In big cities like Manhattan, you can find lots of salons and spas. But for some people, like those in the Bronx, it’s not so easy to find quality spa services like waxing close to home.

That’s why the founder of The Brazi Shop decided to bring those services to her own community. She wanted people in the Bronx to have the same level of service without having to travel far. This week, I’m going to tell you all about her expertise and how her business has grown in the Small Business Spotlight.

What The Brazi Shop Does

At The Brazi Shop, they offer waxing services specifically for textured hair. Aniusha Ortiz, the owner, says, We’re known for being experts in removing textured hair. Our most popular service is the Full Brazi (Full Brazilian Wax). We have a 5-star rating on Yelp Google, and our clients love our relaxing, safe and clean environment and our friendly staff.

What Makes The Brazi Shop Special

I want to make sure your experience with hair removal is both safe and comfortable, especially if you have textured hair.

So, over the last five years, I’ve really honed my waxing skills. I’ve learned how to remove textured hair without causing any harm to your precious skin. And guess what? I’ve got a secret weapon: lavender-infused hard wax! It’s the bomb, let me tell you.

In the Spotlight: The Brazi Shop - Special Spa Treatments for Women in the Bronx

How I Started My Business

I wanted to provide the services I needed, close to home.

Here’s my story: I wanted to find a way to help my community and create a special place for women in my hometown, The Bronx. There are plenty of salons uptown, but I wanted to open a salon that was different, where women could truly love themselves, even if it was just for a little while. And then, I had an idea. Why not become the kind of salon I always wished for?

My Greatest Achievement

Opening a salon in a perfect location.

The Most Daunting Challenge

The scariest moment was when I decided to open a physical store.

Let me tell you, it was a bold move on my part. I had to go for broke and secure a $20,000 business loan with the support of the Small Business Administration. You see, specialized salons like mine are a rarity in the Bronx. The only salons you’ll find here are for hair. There’s not much awareness or knowledge about waxing, and we faced tough competition from hair, nail, and eyebrow salons. I was worried that our community wouldn’t accept us.

But you know what? We managed to pull through, thanks to our loyal clients, the power of social media, our warm and inviting atmosphere, and our commitment to educating our clients. We refused to sink!

In the Spotlight: The Brazi Shop - Special Spa Treatments for Women in the Bronx

A Valuable Lesson

Here’s what I’ve learned: always leave space to grow.

If I had the chance to do it all over again, I would take my time searching for a commercial space that is not only affordable, but also provides ample room for expansion. You see, The Brazi Shop is experiencing growth, and we really want to expand our business. Unfortunately, our current location is quite small and doesn’t allow us to do that just yet.

Make It Count: $100,000

Let me explain how I would make the most of an extra $100,000.

I would use that money to secure a store front location where I could hire additional licensed wax specialists. This would enable us to serve even more women and provide them with the services they need. Additionally, I would organize empowering events specifically for women, creating a supportive and uplifting community.