14 Easy Ways to Get More Attention on Social Media

It’s no secret that the online world is getting more competitive every day. If you want to stand out from the crowd, you need to put some thought into it. Luckily, there’s a powerful and affordable tool that can help you do just that – social media!

Social media can be a game-changer for businesses, helping them reach the right people with their awesome products and services. But how do you make sure you get noticed? Well, I asked a bunch of smart business folks from the Young Entrepreneur Council (YEC) for their tips, and here’s what they came up with:

“What can you do to make sure your business gets noticed on social media?

Let’s see what the YEC community had to say!

1. Connect with your Audience

One cool way to get noticed on social media is to share stuff that your followers will really love. When you share things that are interesting and important to them, they’re more likely to share your posts with others. This helps more people find out about your brand and boosts your discoverability on different platforms.

2. Use Clever Marketing Tricks

Let me tell you something awesome. I’m here to help you stand out from the crowd and grab the attention of the people who need your product or service. How? Well, by using some nifty inbound marketing strategies.

So, here’s the deal. First things first, you gotta create content that’s not only interesting but also packed with keywords that match what your target audience is searching for. This way, they’ll find you in no time!

But that’s not all. If you want your popularity to skyrocket, you need to be consistent. Keep posting valuable stuff and interact with your followers. When people see that you’re active and engaged, your visibility and credibility will soar.

By the way, don’t forget about social media! It’s a powerful tool to connect with your audience. Make sure to engage with them there too.

3. Time to Team Up!

Working together with other social media pages that are related to your interests can really give your online presence a boost. It’s like teaming up with someone who has more friends than you – when they give you a shoutout or share a link to your page, it opens up a whole new audience for you. Collaborating with others can be a smart move if you want to attract more attention on social media. – Jared Atchison, WPForms

4. Show What Happens Behind the Scenes

I believe it’s important to share behind the scenes videos with people so they can connect with you on a personal level. These types of content allow others to see that you’re genuine and just like them. A great example would be a simple video introducing your team. This can help establish a relationship between your audience and your company, while also showcasing your company’s values and culture. And don’t forget to add some humor! It can make you even more relatable and, in turn, increase your discoverability.

5. Get your followers involved with polls and surveys!

To make my business more noticeable on social media, I often use surveys and polls to interact with my followers. This not only keeps them engaged, but also helps me understand what they like and what they need. By including this in my social media plan, I not only increase participation but also create content that suits my audience’s interests. ~ Bryce Welker, Accounting Institute of CPAs

6. Use Tags and Hashtags Properly

When it comes to using hashtags and tags, make sure you’re doing it right. If you’re sharing an article, don’t forget to tag the author and the publication. And if you’re raising awareness about an issue, use the appropriate hashtag, including the year. It’s amazing how many leaders and businesses overlook these simple principles that can really amplify your message and make it easier to find. Plus, it only takes a few seconds to do! – Matthew Capala, Alphametic

7. Get Specific with Keywords

Want to get more visibility on social media? Just sprinkle some relevant keywords throughout your profile. For example, if you’re a software company, make sure to mention what you do in your bio using specific keywords. This way, search engines will know to show your page when someone searches for those words or phrases. By adding just a few keywords, you can increase your chances of appearing in more search results and getting more engagement. – John Turner, SeedProd LLC

8. Go Live!

Have you ever tried going live on social media platforms like Facebook, Instagram, and YouTube? It’s a fantastic way to engage with your audience and boost their interest. Live broadcasts and Stories tend to grab more attention than static posts. So, why not make it a regular thing? You could have a weekly live session where you discuss interesting topics or answer questions from your viewers. This will not only help you build a loyal audience but also increase engagement with your brand. Give it a try!

9. Boost Your Business with Paid Ads

Want to get your business out there and give it a good boost? Paid advertising on social media is your answer! Platforms like Facebook, Instagram, YouTube, and Google offer various options to promote your brand. You can try pay-per-click advertising, display ads, influencer-generated content, or sponsored posts. These methods allow you to better target your core demographics and increase your brand’s discoverability. And here’s another perk: by retargeting customers, you can ensure consistent viewership. So, don’t miss out on this powerful tool to take your business to the next level. Give it a shot!

10. Get in on the latest trends

If you want more people to see your stuff on social media, jumping on the latest trends is a great way to do it. Trending topics have a ton of people searching for them, so if you share content about those topics, you have a better chance of showing up in the search results when people look for them. – Chris Klosowski, Easy Digital Downloads

11. Give people something valuable

First things first, let’s focus on giving something valuable to the people who read or watch what we create. We want to make content that really connects with the people we’re trying to reach. We can do this by offering solutions to their problems, giving them a look behind the scenes, sharing useful tips and insights, and answering their most important questions. But remember, we shouldn’t just post for the sake of posting. We want to share content that is interesting and engaging on a regular basis. By doing this, we’ll see our customer base grow and their loyalty to us strengthen. ~ Blair Thomas, eMerchantBroker

12. Grab Their Attention From the Start

Don’t forget, there are two important things that we need to do to catch people’s attention. The first is to have a captivating thumbnail or preview image. This is what will make people want to click on our content and see what it’s all about. The second is to make sure that the beginning of our content is really interesting. We only have a few seconds to hook our audience, so we need to make those first moments count. As more and more people watch or read our content, we’ll start to get more attention and engagement, which will help us become even more visible. ~ Blair Williams, MemberPress

13. Get Social With Engaging Events

Did you know that hosting fun events can actually make you more popular on social media? It’s true! Take it from me, Chris Christoff at MonsterInsights. When we organize interactive events like giveaways, we see a big boost in our online presence.

Want to know our secret? We make sure our events are super interactive. We give people lots of ways to enter, like sharing, commenting, and tagging. This gets more people talking about us and helps us get noticed by even more people!

14. Show, Don’t Just Tell, With Amazing Pictures