21 December 2023

Want to Promote Your Business for Free? Take a Look at These 10 Great Options

By Ronald Smith

Want to Promote Your Business for Free? Take a Look at These 10 Great Options

If you want to grow your business, get more people interested, and make more money, then it’s really important to get the word out there.

Social media is a big deal when it comes to business. Lots of people use it to talk to companies, and it’s a good way for them to get in touch with you too.

Promoting your business might seem scary, but it’s actually not that hard.

Here are ten places online where you can let people know about your business, and you don’t have to pay a thing!

Want to Promote Your Business for Free? Take a Look at These 10 Great Options

1. Why You Need a Facebook Business Page

So, you want to promote your business, huh? Well, creating a Facebook page for your business is where you should start.

Now, let me tell you something exciting – Facebook is the most popular social media platform in the United States! Can you believe it? With over 2 billion people using it every month, it’s a gold mine for reaching out to potential customers.

But that’s not all! Having a Facebook page for your business comes with an extra special bonus. You can use that page to promote your other Facebook pages too. Yep, you heard me right! If your business has different departments or has acquired other businesses, you can showcase them all on your Facebook business page.

Why is this so great? Well, by doing this, you’re actually increasing the awareness of your brand. People will start recognizing your brand more easily, and that’s a big win for your business.

2. Join Facebook Groups as Your Awesome Page

When you’re trying to promote your business, joining Facebook groups that are related to your industry, service, or product can be incredibly helpful. You see, these groups are filled with people who are already interested in what you have to offer. Why? Well, they’ve chosen to be a part of a group where the main topic of discussion is exactly what you provide.

Still, it’s important to make sure that you follow all the rules of the Facebook group you join. Some groups don’t allow personal promotion or advertising, so be mindful of that.

3. Go Live on Facebook from Your Page

Did you know that Facebook Live is a feature not many people use? But it can be a powerful tool to promote your business to both current and future fans. So give it a shot!

To start a Facebook Live video, all you have to do is go to the status editor on your Facebook page and click the Live button. This will open a camera where you can point it at yourself or anything else you want. Once you start the live video, your followers and fans on Facebook will be notified.

The great thing about Facebook Live is that you can share the videos just like any other post on Facebook. So if you use it creatively and create an interesting live video, it will likely be shared by others, which will bring more people to your Facebook page.

4. Use Facebook Messenger Chatbots Linked to Your Page

Facebook Messenger chatbots are an excellent way to promote your business because they are easy, quick, and efficient.

Messenger chatbots are a fantastic tool to increase engagement among Facebook users, even those who are not already fans or followers of your page.

Did you know that Facebook Messenger chatbots are a cool way to connect with people and promote your business? It’s true! These chatbots give your business a more personal touch and can be accessed by people who might not even be following your page. How? Well, Facebook has these ads called click-to-Messenger ads. Instead of taking you to a website, they open up a Messenger chatbot.

But here’s the cool part – you can also use these Messenger chatbots on your own website, like a WordPress site, or even advertise them on your Instagram business account.

Step 5: Share on Facebook Stories

You know those stories that started on Snapchat and then spread to other social platforms? Well, now Facebook has its own version of stories! You can keep your followers, fans, and friends updated with photos, videos, and text from your day on Facebook Stories. And guess what? It’s a fantastic way to promote your business!

When I post a story, all of my friends, fans, and followers are notified, and it appears at the top of their Facebook News Feed.

You can use these stories to advertise promotions, share about company culture, talk about business activities, and more. It’s a great way to promote my business to people who might come across the story while browsing.

6. Make the most of Facebook Messenger Stories

Facebook Messenger Stories work the same as the previous two Facebook Story features, but I can post them directly from a Messenger window. This makes it simple for me to promote my business while chatting on Messenger.

Since Messenger is designed for mobile by default, this feature makes it easy for me to promote my business while on the go.

7. Create Facebook Events as my Page

Let me give you an example – you can use your Facebook business page to create an event for webinars, company events, and more.

Showcase your Facebook events on groups that allow it and share common interests. If your company is hosting a marketing webinar, it’s a perfect chance to promote your business by creating a Facebook event for the webinar and sharing it with marketing groups.

8. Jump on Pinterest

Pinterest is a social platform that doesn’t get enough credit, especially for businesses like yours.

Known as the hub for all things stylish, like fashion, interior design, and beauty, it’s also an excellent place to showcase your business.

Pinterest even provides resources to help you learn how to make the most of the platform for marketing and promoting your business. So, let’s get started!

Let’s check out the trendiest categories on Pinterest and see how you can use them to boost your business. Then, let’s create some awesome pins to promote your business page content!

The coolest part is that Pinterest accounts for businesses also have analytics, so you can keep track of what’s working and what’s not.

9. Pin to Pinterest Group Boards

Ready for a cool trick? Pinning your content to Pinterest Group Boards will make your reach skyrocket, bring more traffic to your site, give your business a great spotlight, and help you rise to the top on Pinterest.

Pinterest Group Boards are just like they sound — lots of Pinterest users pinning to the same boards and sharing their amazing discoveries with each other.

If you come across a Pinterest Group Board that matches the topic of your Facebook page, joining the group board would be an excellent way to advertise your business.

10. Give Tailwind Tribes a Shot

Tailwind is a handy tool for scheduling posts and tracking performance on Pinterest. Additionally, it offers a fantastic method for promoting your business page.

Tailwind Tribes is a special feature of Tailwind that brings together groups of content creators who share similar interests. What could be a better way to promote your business than to have other reputable content creators assist you in expanding your audience?

Hey, did you know that you can easily pin to Tribes using the Tailwind extension? It has this cool feature called add to Tribes that makes it super convenient.

Here’s the thing though, Tribes is all about collaboration. So if you want to promote your business, it’s important to do your part and help share other users’ content too.

Promoting Your Business: The Payoff

Believe it or not, promoting your business isn’t as hard as it seems. You don’t have to go looking far because Facebook has a bunch of tools right on its platform that you can use.

But if you’re open to exploring and trying new things, you might discover even more tools and networking opportunities to promote your business. How cool would that be?

Promotion is a fantastic way to expand your reach, connect with more customers, and grow your business. So why not give a few of these tactics a try and start promoting your business today?